Internet Marketing

Full Version: Why Split Testing Can Be Too Much Of A Good Thing
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Split Testing (also known as A/B testing) can be a powerful tool to improve your site conversion rates, but it's results can be misinterpreted. Knowing how to put the results in context will help you make better choices.

Posted on Tue, 08 Apr 2008 20:28:16 CDT at http://www.schoolofaffiliate.com/article...Page1.html
Author: no@spam.com (Kathy Alice)
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